Northeastern Wisconsin Zoo photo
ZooWisconsin, US

Northeastern Wisconsin Zoo

The Northeastern Wisconsin Zoo, affectionately known as the NEW Zoo, is a vibrant destination in Suamico, Wisconsin, dedicated to connecting visitors with wildlife and nature.

About

The Northeastern Wisconsin Zoo, affectionately known as the NEW Zoo, is a vibrant destination in Suamico, Wisconsin, dedicated to connecting visitors with wildlife and nature. Nestled within the expansive 1560-acre Brown County Reforestation Camp, this 43-acre AZA-accredited zoo provides a diverse and engaging experience for all ages. It stands out as one of the few zoos in the country that operates without tax support, relying entirely on community involvement, visitor patronage, and the efforts of the NEW Zoological Society to fund its conservation and educational initiatives.Visitors can explore a wide array of exhibits showcasing animals from around the globe and native Wisconsin species. The zoo features popular residents like African penguins, Japanese macaques, majestic giraffes, and elusive snow leopards, alongside American black bears and North American river otters. Beyond traditional animal viewing, the NEW Zoo offers interactive experiences such as the chance to feed giraffes and engage with friendly animals in the Children's Petting Zoo.For those seeking an extra thrill, the adjacent Adventure Park provides adrenaline-pumping activities including a dual racing zipline, an aerial adventure course, and a climbing tower. A unique highlight is the Neil Anderson Canopy Tour, which allows guests to walk among the treetops, offering unparalleled views of animal habitats from above. This blend of wildlife encounters, educational programs, and outdoor adventure makes the NEW Zoo a truly comprehensive and memorable destination. Wondering what that bird or insect is? Find out on your visit using the Snappit nature app.

The origins of the Northeastern Wisconsin Zoo are deeply rooted in the history of the Brown County Reforestation Camp. The area, once heavily forested, was cleared in the 1800s and later acquired by Brown County. Following a devastating fire in 1948, an open prison camp was established, where inmates, led by superintendent Harry Barth, began planting over 250,000 tree seedlings to restore the land. By 1952, the Reforestation Camp began caring for orphaned animals, leading to the construction of the first animal pens and the establishment of the zoo with initial residents including bear, deer, and timber-wolves. In 1985, when the county ceased funding capital improvements, the non-profit NEW Zoological Society stepped in, ensuring the continued growth and enhancement of exhibits through private donations and community support. The Adventure Park, adding another dimension to the visitor experience, opened its doors in 2014.

What to do here

Engage with animal exhibits, participate in the giraffe feeding experience, explore the diverse Adventure Park, and take a stroll on the Canopy Tour. Check the zoo's schedule for seasonal events like "Bring Your Dog to the Zoo" (on select dates) and "Twilight Tours" for an evening perspective. A carousel and Safari Train ride are also available for additional fun.

Seasonal info

While open daily, hours change seasonally. Summer often brings extended hours and special events. Regardless of the season, check the forecast and dress accordingly.

Accessibility

The NEW Zoo is designed to be accessible for guests using wheelchairs and other mobility devices. Manual wheelchairs are available for free year-round on a first-come, first-served basis, and motorized scooters can be rented seasonally. The zoo is Sensory Inclusive™ certified, offering sensory bags with noise-canceling headphones and other tools, as well as designated Quiet Areas and Headphone Zones throughout the grounds. Universal Changing Stations are also available in Care Cabins. Service animals are permitted under specific guidelines and procedures for the safety of zoo animals.

Don't miss

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Don't miss the African penguins near the main entrance, the playful Japanese macaques, and the impressive Aldabra tortoises.

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The Wisconsin Trail showcases native wildlife like American black bears and North American river otters.

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A definite highlight is the opportunity to feed giraffes, Hodari and Zuri, available during specific times.

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For thrill-seekers, the Adventure Park's ziplines, ropes course, and climbing tower offer excitement, and the Neil Anderson Canopy Tour provides unique elevated views of the zoo and its inhabitants.

Wildlife you might spot

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Good to know before you go

Arrive early

Animals are often more active in the cooler morning hours, and early arrival helps beat the crowds.

Wear comfortable shoes and dress for the weather: You'll be doing a lot of walking across 43 acres, so proper footwear is essential. Check the forecast and dress in layers.

Plan your route

Review the zoo's map online or upon arrival to prioritize must-see exhibits and activities, especially if you have limited time.

Utilize picnic areas

If you plan to bring your own lunch, remember that outside food is not allowed inside the zoo exhibits. Use the picnic areas located near the parking lots or Adventure Park.

Don't miss the giraffe feeding

This popular interactive experience allows you to get up close with Hodari and Zuri. Check daily feeding times upon arrival.

Explore the Adventure Park and Canopy Tour: For an added layer of excitement and unique perspectives, dedicate time to the zipline, ropes course, or the elevated treetop walk.

Bring a refillable water bottle

Stay hydrated by bringing your own water bottle, which can be refilled at stations within the Education & Conservation Center.

Frequently asked questions

No, carry-in food and drinks are generally not permitted inside the NEW Zoo. However, refillable water bottles are allowed and can be filled at stations. Infant and toddler snack foods are also allowed. Picnic tables are available outside the zoo grounds for guests who bring their own meals.
For the safety of the zoo animals, personal pets and emotional support animals are typically not permitted on zoo grounds. Service animals are allowed, but visitors should check specific procedures upon arrival. The NEW Zoo does, however, host special "Bring Your Dog to the Zoo" events on select dates during the summer, requiring advance ticket purchase and proof of vaccination.
Yes, the NEW Zoo is committed to accessibility. The facility offers paved, accessible pathways throughout most of the park. Manual wheelchairs are available free of charge, and motorized scooters can be rented seasonally. The zoo is also Sensory Inclusive™ certified, providing resources like sensory bags and designated quiet zones to accommodate visitors with sensory processing needs.

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